What is a brand?
A brand is an image, a personal mandala of your essence for others to see and identify with.
A brand is a reflection/projection of yourself that others will interpret.
A brand is a promise of an experience.
Personal branding is the potential of all you might become.
Why is branding important?
- Branding promotes recognition.
- Helps set you apart from the competition.
- Provides motivation and direction for your staff.
- Generates referrals.
- Your brand represents you and your promise to your customer.
- Your brand helps you have clarity and stay focused.
What is magnetic branding?
A magnetic brand radiates from the core of your being. Fully connected to your purpose and mission in the world. It moves, touches and inspires others. A magnetic brand is a catalyst for change, healing, and transformation. It has an unwavering commitment to the unfiltered expression of its essence and to making a meaningful difference in the lives of others.
Creating an Intelligent Brand
A strong Magnetic Brand is intelligent and dynamic. As you evolve and shift as a being, so should your brand.
How do you create a brand that efficiently & effectively adapts to its ever-changing circumstances & environment?
By Extracting the Essence of your Brand
What is essence?
‘Essence’ is the intrinsic, fundamental nature or most important quality (of something); its essential being.
You and your business are at your most powerful when what you communicate reflects this fundamental intrinsic nature.
The essence, the soul, the core of your brand.
At Purplewing Studio, we are passionate about creating irresistible brands that express your soul’s essence and are in alignment with your highest purpose.
When love and skill work together, expect a masterpiece.
– John Ruskin